Opening Sequence
The beginning of a film is called the opening sequence or opening titles, it uses important information to draw the audience in. It includes logos for distributors, names of directors and actors; if the audience recognise the name as being popular then they will continue to watch the film. It is also used to establish the setting/location of the film and get them intrigued before the main film begins.
Trailer
Trailers are used to advertise the film before it has been released into the cinemas. It would be shown on TV and also in the cinema if it relates to a film that is already out, this way it is more likely to attract the right audience and it will encourage more people to see the film, if it intrigues them. They usually pack a trailer with all the best parts of the film so that it will make a film look really good even if it really isn't, however this can also ruin a film because you've already seen all the best parts.
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